I could load instantly, but where’s the fun in that?
0%
Congrats, you found the easter egg!
Either you’ve got killer instincts, or you just button-mashed your way into greatness. Respect.
Now, since you like breaking into hidden places, here’s a fun bit of gaming rebellion for you: Back in 1979, a dev named Warren Robinett was fed up with Atari’s corporate nonsense, namely, their “We own your soul, no credits for devs” policy. So he left his mark. A secret room inside Adventure where his name lived forever. Atari only found out once the game was already printed and out in the wild. Too late, suckers.
That, my friend, was the first-ever video game Easter egg. A middle finger to the system wrapped in a hidden message.
You’ve now uncovered a secret of your own. But the question is… how deep are you willing to go?
Designed & Developed with ❤ by Utsav Oza
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Who is Oz and what’s his story?
Oz started as an engineer in India but found coding without a soul about as satisfying as a soggy burrito. A psych class flipped the switch, leading to a degree in computer science and an obsession with Human-Computer Interaction (HCI). From AR apps to game interactions, Spain became the perfect spot for a master’s in Interaction Design (and better tapas). Since then, he’s built brand installations and spent six years in medical tech, turning complex systems into intuitive experiences.
Why Oz, when there are 10,000 other designers out there?
Oz doesn’t just make things pretty; he builds UX that works harder than a caffeine-fueled intern. From motion-driven interactions to prototypes that catch problems before they exist, he makes the impossible look easy. His secret weapon? Blending design with nature’s best tricks (shoutout to biomimicry) and using systems thinking to make everything click. Others hand you a shiny UI; Oz makes sure it works. No head-scratching required.
How does Oz tackle projects without losing his mind?
Oz tackles projects like a science experiment, minus the lab coat. Every project follows four phases: Discovery, Concepting, Prototyping, and Refinement. He maps ecosystems, interviews stakeholders, and locks down user needs before diving into rigorous testing. What sets him apart? Collaboration isn’t a checkbox; it’s the core. Feedback isn’t a hurdle; it’s fuel. Design isn’t solo; it’s a team sport, and Oz plays to win.
*Disclaimer
All written by me, in the third person, because the alternative was a paragraph starting with “I am passionate about design”.
Utsav Oza
Sr. Product Designer + Creative Technologist
Product Design
4.32407290 years
Collective Minds
Barcelona, Spain
Built the design system that cut new-component work by 80%
Led accessibility certification that helped win new deals
Shaped product strategy with leadership and customers
Built the design system that cut new-component work by 80%
Led accessibility certification that helped win new deals
Shaped product strategy with leadership and customers
Built the design system that cut new-component work by 80%
Led accessibility certification that helped win new deals
Shaped product strategy with leadership and customers
Built the design system that cut new-component work by 80%
Led accessibility certification that helped win new deals
Shaped product strategy with leadership and customers
End-to-end digital product design for pharmaceutical research and medical education.
Jan 2021
Present
A lecturer presenting a diagram on a chalkboard to students working on laptopsA clinician reviewing a 3D anatomical scan on a monitorA researcher working at a desk with a tablet and keyboard
Veheri Diagnostics
Barcelona, Spain
Designed human-led AI workflows for clinical teams
Turned rapid shipping into an accelerated growth strategy
Built a feedback system to maintain high report standards
Designed human-led AI workflows for clinical teams
Turned rapid shipping into an accelerated growth strategy
Built a feedback system to maintain high report standards
Designed human-led AI workflows for clinical teams
Turned rapid shipping into an accelerated growth strategy
Built a feedback system to maintain high report standards
Designed human-led AI workflows for clinical teams
Turned rapid shipping into an accelerated growth strategy
Built a feedback system to maintain high report standards
AI-assisted teleradiology for veterinary medicine, built from the ground up.
Jan 2022
Present
A desktop computer showing a dark veterinary teleradiology interfaceA veterinarian examining an X-ray on a monitorA veterinary radiology report on screen showing X-ray thumbnails
Immersive Media Lab
Mumbai, India
Published research at ICCE 2019, with five papers to follow
Led classroom research and usability testing with students
Designed experiences around real classroom constraints
Published research at ICCE 2019, with five papers to follow
Led classroom research and usability testing with students
Designed experiences around real classroom constraints
Published research at ICCE 2019, with five papers to follow
Led classroom research and usability testing with students
Designed experiences around real classroom constraints
Published research at ICCE 2019, with five papers to follow
Led classroom research and usability testing with students
Designed experiences around real classroom constraints
Augmented Reality based learning tools for rural Indian classrooms, designed around real-world constraints.
Jan 2019
Sept 2019
A hand holding a tablet showing coloured 3D shapes overlaid on a classroomA child using a tablet outdoors to view an augmented reality sceneStudents at classroom desks using tablets
Interactive Installations
2019
2025
Product
Launch
Vans
Timeless Classics
Silver Pencil winner at the One Club for Creativity
Built an interactive in-store game that made skaters feel durability, not just hear about it.
Motion-sensing gameplay in-store lifted foot traffic by 30%.
Silver Pencil winner at the One Club for Creativity
Built an interactive in-store game that made skaters feel durability, not just hear about it.
Motion-sensing gameplay in-store lifted foot traffic by 30%.
Silver Pencil winner at the One Club for Creativity
Built an interactive in-store game that made skaters feel durability, not just hear about it.
Motion-sensing gameplay in-store lifted foot traffic by 30%.
Silver Pencil winner at the One Club for Creativity
Built an interactive in-store game that made skaters feel durability, not just hear about it.
Motion-sensing gameplay in-store lifted foot traffic by 30%.
Awareness
Campaign
Estrella Damm
We are Mediterranean
Created an interactive ocean where users became the problem, and the solution.
Kinect and Leap Motion turned hand movements into the story.
74% of visitors called it highly impactful.
Created an interactive ocean where users became the problem, and the solution.
Kinect and Leap Motion turned hand movements into the story.
74% of visitors called it highly impactful.
Created an interactive ocean where users became the problem, and the solution.
Kinect and Leap Motion turned hand movements into the story.
74% of visitors called it highly impactful.
Created an interactive ocean where users became the problem, and the solution.
Kinect and Leap Motion turned hand movements into the story.
74% of visitors called it highly impactful.
Integrated
Campaign
Crayola
Colours of the World
24 new skin-tone crayons, launched worldwide.
Interactive kiosks and pop-ups let kids find their own shade.
Anchored by the Be You anthem, running in stores worldwide.
24 new skin-tone crayons, launched worldwide.
Interactive kiosks and pop-ups let kids find their own shade.
Anchored by the Be You anthem, running in stores worldwide.
24 new skin-tone crayons, launched worldwide.
Interactive kiosks and pop-ups let kids find their own shade.
Anchored by the Be You anthem, running in stores worldwide.
24 new skin-tone crayons, launched worldwide.
Interactive kiosks and pop-ups let kids find their own shade.
Anchored by the Be You anthem, running in stores worldwide.
Currently Learning
12 Rings unlocked
3D Fabrication
2026
A blurred teal placeholder image for an unreleased project
Coming Soon
Breaking machines. Melting plastic. Engineering chaos. You’ll see what survives.
A blurred teal placeholder image for an unreleased project
Coming Soon
Breaking machines. Melting plastic. Engineering chaos. You’ll see what survives.
A framed OZ monogram print hanging on a concrete wall
Studio Vitruvia
Optimized my workshop with 3D printing, exploring materials and refining my fabrication skills.
Stable Diffusion
2025
Growth EP Visuals
Created AI-generated visuals for a friend’s album, translating personal growth into abstract imagery.
Atom OS
Built a AI assistant that runs locally, enhancing daily life with personalized intelligence.
A pale blue symmetrical flower generated in ComfyUI on a cream background
Neural Alchemy
Explored generative AI with ComfyUI, mastering workflows to craft unique AI-driven visuals.
Biomimicry
2024
Four 3D scans of a plant rendered in blue and green, next to a Raspberry Pi logo
PlantDex
Built an NDVI-powered plant health scanner to track growth, detect issues, and analyze plant vitality using infrared light.
A dark data table interface listing edible plants
Edible Cities
Designed a framework to transform my apartment into a food forests, drawing inspiration from permaculture principles.
The Biomimicry Institute logo beside a green tree frog on a branch
Nature’s Code
Deep-dived into biomimicry, exploring literature and the Biomimicry Institute to study nature-inspired design.
Physical Computing
2023
An orange 3D-printed camera housing and circuit boards laid out on a cutting mat
Pi Systems
Built a camera system and various projects using Raspberry Pi, expanding into embedded computing.
Shadow UI
Developed a scanning system that enhances my desk with a holographic UI for an improved design workflow.
EtherControl
Explored Leap Motion and P5.js, experimenting with gesture-based interactions and creative coding.
Creative Coding
2022
Living Blocks
Created an interactive wall that reacted to movement, connecting people in separate spaces during the pandemic.
Code & Chaos
Dove deep into generative art with Processing, learning under the guidance of the legendary Joshua Davis.
Generative Play
Explored small interactive projects using TouchDesigner, experimenting with real-time visuals and motion
Motion Design
2021
Frame by Frame
Explored stop-motion and deep-dived into different animation techniques, blending digital and physical mediums.
Hardboiled Trailer
Created the trailer for Hardboiled, an audio-only game about a character stranded in space, focusing on atmosphere and tension.
Love, Simplified
Animated a story of an antisocial kid learning love, using only simple shapes as a tribute to my ex.
Interaction Design
2020
A yellow site map diagram showing a homepage and its authentication flow
UX for TV
Worked with Rakuten to design a Smart TV interface, focusing on seamless navigation and an intuitive viewing experience.
A tall digital advertising kiosk in a busy airport terminal
ArtDose
Created an AR app that transforms Barcelona’s metro stations into floating galleries, showcasing work from emerging local artists.
A Lonely Planet title card reading Hitcher
Hitcher
Designed a hitchhiking app for Lonely Planet under Irene Pereyra’s mentorship, refining my approach to user experience.
Augmented Reality
2019
A man smiling while wearing a HoloLens augmented reality headset
Blueprint XR
Built a Hololens tool for manipulating 3D building models, allowing users to redesign interiors and explore layouts in AR.
A virtual reality headset lit from above in a dark room
Pocket AR
Designed a budget AR headset using acrylic sheets and a phone, making AR accessible like Google Cardboard did for VR
A person wearing an orange 3D-printed robotic hand over a denim jacket
Haptic Hand
Built a 3D-printed VR glove that mapped gestures and used motors to simulate touch in virtual worlds
Psychology
2018
A human figure captured as a purple depth-sensor point cloud against black
Are you still human?
Questioned the future of HCI, exploring digital identity and evolving interfaces.
The EasyHire logo on a dark swirling background
EasyHire
Developed a machine learning tool to help students find career paths, leading to a grant from IIM Ahmedabad and a successful software sale.
An illustration of two hands holding a red heart
Capitalist Cupid
Explored how love became a commodity, analyzing its shift from emotion to transaction through capitalism and anthropology.
Embedded Systems
2017
An exploded technical diagram of a device and its internal components
Flamethrower
Designed a flamethrower with Arduino-controlled ignition, using a heated wire for safe and precise activation.
A service blueprint diagram mapping a process across several stages
Holo Display
Created a holographic fan display that projects floating text and visuals in mid-air.
A small display embedded in a cast concrete panel
Dust Slayer
Built a solar panel cleaning robot to prevent dust buildup and maximize energy efficiency.
Computer Science
2016
A blue leaf logo above the Android wordmark
Food Bridge
Developed an Android app with Google’s Applied CS to connect NGOs with restaurants, reducing food waste.
A tablet displaying a 3D CAD model beside a dark device
3D Sync
Created a tool for architects to co-edit 3D models in real-time, improving feedback and collaboration.
A blue Connect Us poster with a looping arrow graphic
Connect US
Built a JavaScript app for students to form clubs, pick subjects, and connect socially.
Graphic Design
2015
A framed Garba 2014 event poster on a wall
Event Visuals
Designed posters and banners, learning to communicate through bold graphics.
The GeeksforGeeks logo on a cream background
Data Visuals
Created visuals for data structures at GeeksforGeeks, simplifying complex concepts.
The CalArts and Coursera logos on a pale background
Design Foundations
Built a strong visual foundation through CalArts, mastering layout and typography.
Photography
2014
A black and white portrait of an elderly man wearing a turban
Urban Faces
Documented street life, capturing resilience and culture with empathy.
A black and white photograph of a robed figure in a temple doorway
Faith in Focus
Photographed places of worship, exploring faith through light and architecture.
Hands cupping a lit oil lamp
Festive Traditions
Captured India’s festivals, framing energy, color, and rituals in motion.
BCN 07:55:23
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